• Gain unrivalled competitor clarity with Adthena for Mobile
    Accounting for 52% of all paid search and 57% of all clicks Mobile is becoming more important and expensive than ever before.

Market Insight

Measure competitor Share of Voice, Spend, CPC and more.

Ad Copy Analysis

Identify top traffic ads and competitor ad testing patterns.


Compare keyword performance side-by-side for your closest competitors.

Automated Reports

Save time with our fully automated suite of competitor reports.



Discover the strategies that drive your competitors’ traffic

What Our Customers Say

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Adam Goodman, Strategy Director, Accordant

Adthena enables our digital optimisation teams to turn data into insight and then into action across a wide range of our clients. Through utilising the power of share of voice, spend trends, keyword analysis and adcopy analysis we are able to take share and leverage unique opportunities within Search. Combining this insight across desktop and mobile devices helps complement our already market leading value proposition as well as our ability to help deliver fantastic results for our clients.

Angus Wood, Head of Earned Media, iProspect

We consider Adthena a key part of our search marketing toolbox. The platform’s detailed reports of our clients’ keyword landscape gives us up-to-date and flexible insight into how our clients’ search visibility is changing not only over time, by keyword, and other standard metrics, but crucially how they are performing against their competitors.

Aaron Fuller, Head of Digital, Hollard (Real & Guardian)

It is essential for businesses to understand how their Google performance stacks up against their competitors. With Adthena we can easily and comprehensively monitor our keyword landscape. We use Adthena to track our position in the market, and to keep an eye on competitive ad strategies. The data gets absorbed at various levels of the business from high-level strategic insights right through to granular campaign and keyword-level intelligence.