Discover the strategies that drive your competitors’ traffic
What Our Customers Say
Adam Goodman, Strategy & Insight Director, Adobe Ltd
Adthena enables us at Adobe Digital to have the ability to analyse various market and advertiser trends through a variety of important ways. Utilising the power of share of voice, keyword analysis and ad copy analysis we are able to provide an insight into how our clients compete with our closest competitors and opportunities to test & gain market share. Adthena is a great technology that helps complement our own Adobe AdLens and Digital Marketing solutions.
Angus Wood, Head of Earned Media, iProspect
We consider Adthena a key part of our search marketing toolbox. The platform’s detailed reports of our clients’ keyword landscape gives us up-to-date and flexible insight into how our clients’ search visibility is changing not only over time, by keyword, and other standard metrics, but crucially how they are performing against their competitors.
Aaron Fuller, Head of Digital, Hollard (Real & Guardian)
It is essential for businesses to understand how their Google performance stacks up against their competitors. With Adthena we can easily and comprehensively monitor our keyword landscape. We use Adthena to track our position in the market, and to keep an eye on competitive ad strategies. The data gets absorbed at various levels of the business from high-level strategic insights right through to granular campaign and keyword-level intelligence.
Angelo DaSilva, Director Digital Channel Strategy & Performance, Fairfax Media
With so many diverse brands in Fairfax’s portfolio, Adthena’s market-led approach is critical in giving us a comprehensive view of our own and our competitors performance in each category.