Brand Coverage and Protection

Drive incremental growth while easily keeping your brand protected in Paid Search

Get the tools and insights you need to safeguard your brand reputation, control advertising costs, and maximize your market presence. 

From identifying trademark infringements and ad hijacking to automating brand bidding, Adthena empowers you to take control of your brand’s narrative and drive efficient growth.

Protect your brand, control your costs

Protect your brand in paid search by identifying and addressing unauthorized use of your brand terms. 

Adthena’s close monitoring of competitor and affiliate activity provides the data and evidence needed to combat infringements and ad hijacking, safeguarding your reputation, preventing lost clicks, and controlling advertising costs.

Never miss trademark misuse in Google Ads

Adthena’s Infringement Tracker monitors for unauthorized use of your brand terms by competitors, affiliates, and resellers, alerting you to instances and gathering evidence for Google takedown requests.

Save hours on reporting trademark infringements

With just one click, Auto Takedown can report unauthorized ads, track progress, and protect your brand reputation – saving time and effort compared to manual reporting.

Automate brand bidding on Google Ads

Adthena’s award-winning Brand Activator, pauses bids on terms where a company already ranks organically and faces no competition – eliminating wasted ad spend and maximizing SEO and PPC efficiency.

Stop paying out fraudulent affiliate commissions

Adthena’s Ad Hijacking Detection tool identifies these deceptive tactics, providing detailed evidence to enable quick action. 

This helps reclaim lost traffic, prevent fraudulent commissions and safeguard brand reputation by ensuring clicks come from legitimate sources.

Is Adthena right for your brand?

Adthena’s paid search intelligence is a perfect fit for enterprise brands and agencies with a Google Ads spend of over 40k per country, per month. Typically, our customers are experiencing a similar set of challenges. 

  • Reached a ceiling on how many conversions they can drive without sacrificing margin.
  • Wasting budget on ads for terms with top organic listings.
  • Struggling to contextualize performance.

Customer Success Stories