PPC & Paid Search Software Solutions for Travel

As a digital marketer in the travel industry, you may face unique search challenges that limit growth and efficiency. Are these some of the key obstacles you want to overcome?

• Competing with large OTAs and metasearch engines that have extensive budgets and resources.
• Wasted spend on brand terms due to affiliate hijacking and trademark infringements.
• Adapting to constantly changing search engine algorithms and new competitor entrants.
• Overcoming rising costs in the industry as well as search costs.
• Limited visibility into performance fluctuations across multiple regions and routes.

Unlock new growth opportunities without sacrificing profitability. By analyzing competitor pricing and promotions, you can enhance your bidding strategy and drive more conversions at your target ROAS or CPA.

Adthena’s Smart Monitor notifies you of new or high-performing phrases used by competitors, so you can protect your position and maximize ROI.