December 4 2024 – Adthena are UK Search Awards 2024 winners again, picking up two trophies at ceremony in London:
- Best AI Search Software Solution – Adthena’s Brand Activator
- Best PPC Management Software Suite – Adthena’s Brand Activator
The UK Search Awards celebrate excellence in search across the UK, and these nominations are a testament to the powerful results Adthena delivers for its clients.
Winning story: saving brands £15k monthly on Google Ads
Adthena’s Brand Activator is a game-changer for reducing wasted spend on “Lone Ranger” terms – branded search terms where a brand ranks #1 in both paid and organic with no competitors bidding.
While Brand Activator has helped enterprise brands achieve up to £15,000 in savings monthly, its true value lies in maximizing the efficiency of protecting your brand and while optimizing budget. Here’s how:
Brand protection: Shield your brand automatically with 24/7 SERP monitoring. Prevent competitors from stealing your traffic and stay in control of your brand presence.
Spend efficiency: stop overpaying for clicks-bid smarter, not harder. Achieve optimal balance between paid and organic for maximum impact at a lower cost.
Incremental growth: Reinvest saved budget into areas o f incremental growth. Capture new revenue while keeping brand campaigns optimized.
The solution’s patented Whole Market View technology monitors the search landscape in real-time, making proactive adjustments to campaign bids and ensuring that brands maintain their competitive edge without wasting resources.
The awards judges said: “The platform’s core purpose is well-defined, offering a unique selling proposition that differentiates it in the market. Its focus on budget efficiency has empowered customers to achieve impressive success metrics, underscoring its value and effectiveness. It’s an outstanding product with the potential to save companies millions.”
Discover how Brand Activator can transform your search strategy.
