9 Aug 2024 – Adthena is shortlisted in three prestigious categories at The US Search Awards 2024:

  1. FINALIST – Best AI Search Software Solution – Adthena’s Brand Activator
  2. FINALIST – Best Search Software Tool – Adthena’s Brand Activator
  3. FINALIST – Best Use of AI for Data – Adthena’s Brand Activator

The US Search Awards recognise and honour the ingenuity, creativity, and innovation driving remarkable achievements within the ever-evolving landscape of online search.

Adthena’s Brand Activator – saving brands $15k monthly on Google Ads

This resolves a longstanding source of inefficient spending in paid search advertising. It automatically pauses bidding on search terms where a brand is winning organically and when no other competitors are bidding.

Its true value lies in maximizing the efficiency of protecting your brand and while optimizing budget. Here’s how:

Brand protection: Shield your brand automatically with 24/7 SERP monitoring. Prevent competitors from stealing your traffic and stay in control of your brand presence.

Spend efficiency: stop overpaying for clicks-bid smarter, not harder. Achieve optimal balance between paid and organic for maximum impact at a lower cost.

Incremental growth: Reinvest saved budget into areas o f incremental growth. Capture new revenue while keeping brand campaigns optimized.

The solution’s patented Whole Market View technology monitors the search landscape in real-time, making proactive adjustments to campaign bids and ensuring that brands maintain their competitive edge without wasting resources.

Find out more about Adthena’s Brand Activator.

 

Check out Adthena’s win at the US Search Awards in 2023 for Best Search Software Tool!