November 15, 2024 – Adthena’s Brand Activator has been recognized as a finalist in two categories at the prestigious APAC Search Awards: Best AI Search Software Solution and Best Search Software Tool.
Adthena’s Brand Activator: saving brands £15k monthly on Google Ads
This accolade underscores the transformative impact of Brand Activator, a tool redefining paid search efficiency. By targeting “Lone Ranger” terms – those where a brand already ranks #1 in both paid and organic search with no competition – Brand Activator saves enterprise brands up to $15k monthly on average. With patented Whole Market View technology, it automatically pauses wasteful bids, reinvests savings into higher-performing search terms, and seamlessly resumes bidding if competitors re-enter the market.
The result? Brands maintain clicks, safeguard market share, and unlock millions in potential savings while boosting their overall return on ad spend (ROAS).
The APAC Search Awards honor the most innovative and impactful campaigns, strategies, and technologies across Asia and the Pacific region. These awards celebrate excellence in digital marketing and provide industry leaders, peers, and clients a platform to showcase cutting-edge achievements.
Being shortlisted in these two highly competitive categories reflects Adthena’s dedication to empowering brands with smarter, more efficient tools to dominate search.
Discover how Adthena’s Brand Activator is transforming search for over 70 enterprise brands. Learn more about this game-changing solution.
