Picture the scene: a potential customer searches for your brand on Google, only to click on a competitor’s ad using your trademark in their ad copy.

Frustrating, isn’t it?

Auto Takedown is your brand guardian for 2025, offering automated trademark monitoring to safeguard your brand from competitors misusing your trademarks. Not only does Auto Takedown surface these infringements, but with a single click, you can submit a takedown request to Google, ensuring your brand remains protected.

Without effective brand protection, your business is vulnerable to risks that could impact trust, perception, and revenue. Reduced manual control in Google Ads has also driven inefficiencies, making automation solutions like Auto Takedown essential for overcoming these limitations. 

Here are five key improvements to Auto Takedown that will keep your brand safe in 2025.

The risks of inaction

Failing to protect your brand with Auto Takedown can expose you to significant risks:

  • Unauthorised ads and misleading content: Damage to consumer trust and brand perception when misleading ads misuse your trademarks.
  • Missed infringements: Without automation, bad actors can take advantage of your brand when manual monitoring falls short.
  • Time-intensive processes: Manually identifying and submitting takedown requests consumes time and diverts resources from other priorities.

Overcoming common trademark challenges

Here are four key ways Auto Takedown will keep your brand safe in 2025.

1. Reclaiming time from manual monitoring 

Manual trademark monitoring can be tedious and time-consuming, much like the inefficiencies seen in manual bidding strategies. Smart automation improves your search management efficiency, freeing up time for more strategic priorities.

Adthena solution: Auto Takedown automates both detection and takedown request submissions, reducing manual work significantly. This automation not only saves time but also addresses inefficiencies stemming from automation-driven limitations in search management, helping businesses navigate broader industry challenges with ease. Users save an average of 15 minutes per submission, allowing your team to focus on strategic initiatives. 

The first feature of Auto Takedown has always been essential, but we’ve added three key updates that make it even more efficient:

  1. Scaling trademark management with ease
  2. Eliminating redundant submissions
  3. Bringing transparency to takedown results

Now, let’s explore the latest updates that make Auto Takedown even more powerful.

2. Scaling trademark management with ease

Managing multiple trademarks across various products or regions while capturing evidence can feel overwhelming, especially for larger organizations.

Adthena solution: Auto Takedown’s multi-trademark monitoring allows users to scale their enforcement efforts effectively. Evidence of each infringement is automatically captured and shared within the user interface (UI) for streamlined submissions.

Auto Takedown

3. Eliminating redundant submissions 

Repeatedly submitting the same failed takedown requests can only lead to frustration and wasted time.

Adthena solution: Auto Takedown now includes domain filtering for unsuccessful submissions, preventing unnecessary rework and allowing users to focus only on actionable infringements.

4. Bringing transparency to takedown results 

Without clear insights, it’s difficult to understand why takedown requests fail or succeed.

Adthena solution: The Auto Takedown UI provides detailed insights into each submission’s success or failure, including reasons for rejections so users can adjust their strategies accordingly.

Want to see Auto Takedown in action? Take a quick 3 minute tour of our Brand Protection solution and see how you could safeguard your brand.

demo gif

Strengthening your Brand Protection strategy

Combining Auto Takedown with bidding on your brand keywords offers a powerful approach to brand protection. While bidding ensures competitors can’t hijack your brand in search results, Auto Takedown automates infringement detection and takedown request submissions, reducing manual work and improving efficiency. Together, these strategies provide ultimate protection against unauthorized ads, helping preserve your brand’s integrity and trust.

With Auto Takedown’s latest innovations, safeguarding your brand in search has never been easier or more effective. By automating trademark monitoring, optimizing the takedown process, and delivering actionable transparency, your brand remains protected against unauthorized use. 

2025 is your year for an effective brand protection strategy. Stay vigilant and stay proactive. 

Request a demo and let Auto Takedown be your brand guardian every step of the way.