Get the visibility you’re missing in Auction Insights with AI-powered paid search intelligence.
Struggling to gain transparency and wasting budget in the largely blind Google Ads auction?
Adthena’s AI-powered search intelligence empowers you to make data-driven decisions so that you can boost campaign efficiency, expand market exposure, and maximise brand coverage and protection.
As the market leader in search intelligence, we go far beyond what Google Ads shows you. Partner with us to see every market shift and competitor move, then shape your strategy for success.
Achieves 60% increase in market share and a 160% increase in conversions year-over-year
Drives 47% increase in share of clicks on generic text ads and a 225% increase in Google Shopping ads year-over-year
Delivers remarkable 13% increase in conversions and a 30% decrease in cost per acquisition (CPA)
Decreased CPCs by 10% while reducing infringements by 43%.
We keep this as simple and personalized as possible. Here are the typical steps you can expect as we get you prepared for your demo and beyond.
Step 1: Introductory call
Your local, dedicated search consultant sets up a quick call to understand your current PPC pains, campaign structures, and bidding strategies.
Step 2: 1:1 Personalized demo
During the live demo, we’ll walk you through how Adthena can solve your pains using live data that you are familiar with.
We’ll be there to answer any questions and get you set up on the platform.
Adthena is the market-leading, AI-driven search intelligence platform that helps enterprise brands and agencies lower paid search costs, protect brand equity and stay ahead of competitor movements. Built by data scientists for search specialists struggling to gain transparency and wasting budget in a largely blind auction in Google Ads, Adthena provides paid search intelligence to uncover the blindspots.
For 12+ years, our unique AI learning models have helped more than 300 customers across the globe see beyond Google, so they can proactively adapt paid search strategies with actionable insights.
Paid search intelligence is your secret weapon for paid search campaigns. It uses data analysis to unlock insights about your campaigns, competitor strategies, and market trends. This intel helps you optimize your bids, target the right keywords, craft winning ad copy, and even identify sneaky ad hijacking. Ultimately, paid search intelligence empowers you to make smarter decisions and maximize your return on investment (ROI).
Adthena’s paid search intelligence is a perfect fit for enterprise brands and agencies, typically experiencing a similar set of challenges.
Google Auction Insights offer basic competitor data, but Adthena goes deeper. It reveals competitor ad copy, budgets, and historical trends. You’ll also find hidden competitors and actionable insights based on market trends, unlike Auction Insights’ static data. Adthena even helps with brand protection and offers advanced features like market share analysis, making it a powerful tool for outperforming competitors in paid search.
Adthena’s AI platform uses a vast dataset to give you a complete picture of your paid search landscape. It combines machine learning to find relevant search terms, daily data collection to track trends, and custom AI models to categorize terms and identify new opportunities.
Data is processed daily, including competitor info, search volume, and estimated costs, to give you actionable insights and answer your complex questions through our AI chatbot, Arlo.
While SEMrush offers a broad digital marketing toolkit and Similarweb focuses on website traffic analysis, Adthena excels in paid search intelligence. Adthena gives deep insights into competitor strategies, helps with brand protection, and offers advanced bidding features. SEMrush is a good option for beginners or those who need all-in-one solutions, while Similarweb shines in website traffic sources and audience demographics. Consider your needs: If you’re a mid-sized or large company with a big paid search budget, Adthena’s in-depth PPC analysis might be the best fit.
